Kristopher Michael Wood is the Director of Brand Storytelling at Lotos Nile—though if job titles truly captured what people did, we’d all need longer business cards. His work draws from behavior design, brand psychology, and decision intelligence to build strategies that actually change minds.

As a founding member of the Cialdini Institute—the behavioral science equivalent of Hogwarts, established by Dr. Robert Cialdini—Kristopher helps professionals apply ethical influence in ways that work in the real world, not just in theory. He’s a certified Cialdini Coach and Consultant, translating the mechanics of motivation into UX, communication, and marketing approaches that quietly rewire the decision-making process.

Before stepping into strategy, Kristopher worked under the lights—literally. He programmed lighting for The Late Show with David Letterman and toured with acts like Radiohead, Cher, Elton John, Roxy Music, and Sheryl Crow. Every one of them ended up in the Rock & Roll Hall of Fame. Probably a coincidence. But still. He also worked on the Grammy Awards, the Olympics, the DNC, and the NBA Finals.

He’s also the author of New York Birds Don’t Climb: Ernest Hemingway and the City and Business Lessons from Taylor Swift: What Every Business Can Learn from a Global Icon. His writing has appeared in McSweeney’s, Points in Case, and The American Bystander.

Kristopher studied at NYU and Columbia, with additional time at the Sorbonne and École Normale Supérieure. His work reflects a mix of academic curiosity, practical discipline, and a general suspicion of anything that feels like marketing fluff.